What Does It Profit You to Make a Quick Sale if You Lose Trust From Your Customers?

by BJ on January 20, 2015

Here's a lesson I am learning lately…

[youtube]https://www.youtube.com/watch?v=OYeUnfvW3pk[/youtube]

Think long term instead of short term.

…too many marketers are so focused on making that quick buck (short term) instead of thinking for the long term (building a relationship with your list through value, giving goodwill, and then selling only products that really can help them in the LONG RUN).

it's kind of like the words from the Bible Mark 8:36 where Jesus says “For what shall it profit a man, if he shall gain the whole world, and lose his own soul?”…

…and by the way if you're curious, yes, I am a born again believer in Jesus Christ…I didn't talk much about my faith in Him in the past because this is my blog for business but I feel it's about time I open up more and more about my beliefs and what I stand for now through my blog and platforms I'm on…and since this is my blog…and I'm just going to be real and be myself…more importantly, I also have things I stand for in my life…and I am TIRED of hearing what I believe are deceptions/lies/false truths being spread by lots of people (I'm sure they just don't realize what I believe to be the truth) in the marketing, success, and personal development industry.

I don't want to be all preachy to you all the time because I know I'm not perfect as well (as we have ALL fallen short of the glory of God)…but sometimes I'm going to say what I feel what I need to say and I know this sounds like off topic/getting off tangent but if you are interested in hearing my testimony, then click here to learn why I am tired of the law of attraction/the secret/new age ideas that is being spread through so many industries like the internet marketing, personal development industries, and so forth…I don't see enough people talking about the truth so might as at least stand up for what I believe in on my blog…anyways, this wasn't the point of the main blog post but might as well put my own 2 cents here on it since I did mention a verse in the Bible…and i think the verse can be a good ANALOGY in terms of seeing your life (and also business) from a LONG TERM perspective…instead of a short term perspective.).

felt inspired to preach the truth after seeing Jin the rapper rap the truth in his freestyle…check it out here:

…anyways…now getting BACK to the original topic…

Similarly, you can think like this in terms of business…

“What does it profit you to make quick buck but lose trust from your followers?”

…i realize having TRUST with someone is worth FAR MORE than a quick sale.

Have you ever checked out any product, service, program, person, who was trying to sell you something…thought what they had was amazing but realized it wasn't as really good as advertised?

…afterwards, you lose trust for that company and then you will most likely never buy anything from them because of that ONE bad experience…

Just like that, stop looking to make that quick buck…instead, work on building a SOLID valuable relationship with your list in a genuine and helpful way…

…through that relationship, you can sell what truly can be helpful to them in the long run…

and as they experience goodwill and true value from you, they will end up continuing to keep following you, get results, and also buy more from you in the future…

So the message is simple…

…Sure you can make a quick buck here and there from anything online out there (there are tons of questionable products or exaggerated offers to promote online)…

but is it worth it if you lose trust from your customer if you are selling something that you don't truly believe in or really works?

…In my long term point of view, it is not worth it.

Stop thinking short term.

…Instead, think long term in your life and business.

Take care,
BJ

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